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$HIPH THE LATEST “BUZZ ON THE STREET” SHOW: FEATURING AMERICAN PREMIUM WATER CORP.’s latest Buzz on the Street Show: Featuring Our Corporate News Recap on “American Premium Water Corp. Announces Establishment of UK Business Development Team to Enter $1 Billion European Hemp Market”
American Premium Water Corporation (OTC: HIPH) announced that it has established a business development team based in the UK and Spain to pursue distribution deals and strategic partnerships for the Company’s LALPINA brand across the Continent.
American Premium Water is a diversified luxury consumer products company focused on businesses in the health and beauty and biotech sectors. The company is focused on harnessing the powers of hydrogen and Nano technologies paired with cannabidiol (CBD) to treat health disorders and enhance the quality of life.
The cannabis industry is growing exponentially as new applications continue to hit the shelves. Despite the ongoing movement of the market, it is still severely limited due to the regulatory restrictions imposed upon cannabis. On the other hand, cannabidiol, or CBD, has significantly fewer guidelines as opposed to its counterpart, THC, because of its non-psychoactive nature. As a result of the recent passing of the U.S. Farm Bill, the CBD industry is expected to grow handsomely. According to data compiled by Hemp Business Journal, a division of New Frontier Data, the total sales for the U.S. hemp industry totaled USD 820 Million and is expected to grow to a USD 1.9 Billion market by 2022. Additionally, the market is projected to grow at a CAGR of 14.4% throughout the forecast period from 2018 to 2022. The industry is also expected to be driven by the increasing sales within its hemp-derived CBD and industrial application segments.
In 2017, the hemp-derived CBD product segment delivered USD 190 Million in sales, accounting for 23% of the overall market. The hemp food segment, which delivered USD 137 Million in sales, accounted for 17% of the hemp market in the same year. Now, the food segment is expected to reach USD 212 Million by 2022 as the segment continues to see major investments, primarily by large beverage corporations looking to enter into the cannabis-infused beverage industry. Many are looking to use cannabis, or CBD, to create therapeutic non-alcoholic drinks for consumers. “The fact that a consumer-cannabis product has captured the attention of so many folks-from customers on the street to executives in the boardroom-reveals something far more lasting than whatever may come from this beverage product, even if it never launches,” said Ben Curren, Chief Executive Officer and Founder of Green Bits. “What it reveals is that now, you and I and millions of people can picture this: the substance that once was considered the nation’s most deadly, the very banner of America’s war on drugs, might someday soon be “Brought to You By Coke,” and not just as a social lubricant but as a sports recovery product applicable to an even wider audience.”
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